Thursday, July 05, 2007

Why I recommend "The Myths of Innovation"

by Scott Berkun

With a light tone that belies the research behind it, The Myths of Innovation deconstructs many common myths about innovation and even takes a look at the notion of innovation itself. If you’re wondering if you can be innovative or understand why some things take off and some things don’t Scott Berkun book is a great place to start. It’s fun and inspirational.

No comments: